Voter Data

When it comes to winning elections, knowing the lay of the land is very important. If you know the terrain, you can take advantage of it.

This will be an important part of our new website design. You will be able to sort of each district in your state based on the percentages of Democratic and Republican voter registrations.

For districts that lean heavily towards one party, primary races provide the only real opportunity to change anything. These are especially important. Because primary turnout is usually low, we can use this to our advantage. The fewer the voters, the greater our impact.

For evenly matched districts, the general election will be our focus. These are called swing districts, and both parties run strong campaigns to win them. We should too.